Overview and widgets
Overview is the main AppMetrica workspace with widgets. On the Overview page, brief statistics of your app are available. This information helps quickly track important metrics of your app, such as User Acquisition, Retention, and the share of Crash-free sessions. You can edit your set of widgets in the main workspace and change their order within it. Each widget leads to the corresponding report.
In the workspace, you can change:
- Time period.
- Granularity of charts on widgets.
- Currency for displaying Revenue report widgets.
- Sampling settings.
Changes affect all workspace widgets.
Widgets
You can add widgets to the main workspace to display a report. By default, only some widgets are enabled in the main workspace.
Widgets available for the main workspace include:
Widget |
Report |
Category |
Metric — Dimension |
Pushes sent |
Marketing |
Sent — Amount for the period |
|
Pushes delivered |
Marketing |
Delivered — Amount for the period |
|
Pushes opened |
Marketing |
Opened — Amount for the period |
|
Clicks The number of clicks on AppMetrica tracking links grouped by partner. |
Marketing |
Clicks — Top 5 partners |
|
Installs New installs grouped by partner. |
Marketing |
Installs — Top 5 partners |
|
Click-to-install rate The ratio of installations to clicks on tracking links grouped by partner. |
Marketing |
Conversion — Top 5 partners |
|
Fraud dynamics Installs |
Marketing |
Install — Fraud score, trackers |
|
Fraud dynamics Scores |
Marketing |
Install — Fraud score, trackers |
|
Fraud dynamics Partners |
Marketing |
Install — Fraud score, trackers |
|
Fraud dynamics Trackers |
Marketing |
Install — Fraud score, trackers |
|
Score distribution |
Marketing |
Install — Fraud score, trackers |
|
Audience |
Product |
Audience — Amount for the period |
|
New users |
Product |
New users, days of inactivity - 7 — day |
|
Inactive audience |
Product |
New users, days of inactivity - 7 — day |
|
Timespent per user The ratio of the total duration of sessions to the number of users. Learn more about session tracking. |
Product |
Timespent per user — Average for the period |
|
Average session length The ratio of the total duration of sessions to the number of sessions. Learn more about session tracking. |
Product |
Average session length — Average for the period |
|
Sessions per user The ratio of the number of sessions to the number of users. Learn more about session tracking. |
Product |
Sessions per user — Average for the period |
|
Funnels |
Product |
||
Retention The percentage of users who returned to the app on a specific day, week, or month. |
Product |
Retention — Values on specific days depending on the duration of the selected period |
|
Rolling Retention The percentage of users who returned to the app on a specific day, week, or month, assuming they could have potentially returned during the preceding time period. |
Product |
Rolling retention — Values on specific days depending on the duration of the selected period |
|
Retention dynamics The chart shows the change in Retention of specific days (1, 3, 7, and so on) over time. |
Product |
Retention dynamics — Values on specific days depending on the duration of the selected period |
|
Ecom orders Number of "Purchase" E-commerce events. |
Monetization |
Purchases — Amount for the period |
|
Ecom orders per user The ratio of the number of "Purchase" E-commerce events to the number of users who performed this event. |
Monetization |
Purchases per user — Average for the period |
|
Ecom paying users Number of users with the "Purchase" E-commerce event. |
Monetization |
Paying users — Amount for the period |
|
Ecom revenue Total revenue from "Purchase" E-commerce events. Learn more about converting currencies. |
Monetization |
Revenue — Amount for the period |
|
In-app paying users The number of users who made an in-app purchase. |
Monetization |
Paying users — Amount for the period |
|
In-app purchases The number of in-app purchases. |
Monetization |
Purchases — Amount for the period |
|
In-app purchases per user The ratio of the number of in-app purchases to the number of users who made an in-app purchase. |
Monetization |
Purchases per user — Average for the period |
|
In-app revenue The total revenue from in-app purchases. Learn more about converting currencies. |
Monetization |
Revenue — Amount for the period |
|
In-app ARPU Revenue from in-аpp purchases per user. It is calculated as the ratio of the total app revenue to the number of users per day, week, or month. Learn more about converting currencies. |
Monetization |
ARPU — Average for the period |
|
In-app ARPPU Revenue from in-аpp purchases per paying user. It is calculated as the ratio of the total app revenue to the number of paying users per day, week, or month. Learn more about converting currencies. |
Monetization |
ARPPU — Average for the period |
|
In-app AOV Average revenue from one in-app purchase. Learn more about converting currencies. |
Monetization |
AOV — Average for the period |
|
App versions |
Technical reports |
App versions — Top 5 |
|
Operating systems |
Technical reports |
Operating systems — Top 5 |
|
Device models |
Technical reports |
Device models — Top 5 |
|
Android errors and users with errors |
Crashes and errors |
Errors and users with errors — Sessions and users |
|
iOS errors and users with errors |
Crashes and errors |
Errors and users with errors — Sessions and users |
Access rights
Users with "Read only" access can view the main Overview workspace but can't edit it.
Users with "Read/edit" access can edit the main Overview workspace.
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