AppMetrica Blog

Updated rules for app publication in App Store

When publishing or updating your apps in App Store, now you have to indicate the types of data that you collect. The new rule takes effect on December 8, 2020. It applies both to the apps and the code of third-party partners integrated into them.

“Collect” refers to transmitting data off the device in a way that allows you and/or your third-party partners (including analytical services) to access it for a period longer than what is necessary to service the transmitted request in real time.

AppMetrica collects several data types that you should disclose on your App Store Connect page:

*With locationTracking enabled, provided there is a system-level permission (requested by the app)
Precise LocationInformation that describes the location of a user or device with the same or greater resolution as a latitude and longitude with three or more decimal places
 Coarse LocationInformation that describes the location of a user or device with lower resolution than a latitude and longitude with three or more decimal places, such as Approximate Location Services
User ID Such as screen name, handle, account ID, assigned user ID, customer number, or other user- or account-level ID that can be used to identify a particular user or account
Device ID Such as the device’s advertising identifier (IDFA), or other device-level ID
Usage Data
Product Interaction Such as app launches, taps, clicks, scrolling information, music listening data, video views, saved place in a game, video, or song, or other information about how the user interacts with the app
Advertising DataSuch as information about the advertisements the user has seen
Other Usage DataAny other data about user activity in the app
Crash DataSuch as crash logs
Performance DataSuch as launch time, hang rate, or energy use
Other Diagnostic DataAny other data collected for the purposes of measuring technical diagnostics related to the app
Other Data*
*For example, data about the device:  OS, manufacturer, model, screen resolution.
Other Data TypesAny other data types not mentioned

For each data type, App Store requests the purpose of use. AppMetrica is an analytical service: be sure to select "Analytics" under Purpose for all the above-listed data.

If your app or third-party code collects the same type of data for different purposes, disclose your other purposes also. To learn how to select multiple purposes for the same data type  see App Store help.

All the collected data types that need to be disclosed to App Store Connect are listed at the link.

Stay updated!
— The AppMetrica team