Acquisition starts here

Base effective ad optimization on traffic insights with AppMetrica analytics

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Free
and unlimited

6 reports
for performance analysis

Advanced tracking
setup

Tracker

Get data for marketing experts

Ramp up growth by measuring ad effectiveness. And picking your best traffic sources with detailed new user behavior reports.

Solution for iOS measurement

Take full advantage of SKAdNetwork

Measure ad effectiveness and new user value with SKAdNetwork attribution and flexible conversion value settings

Traffic attribution

Free and easy ad tracker

Attribution by device ID, referrer, and probabilistic matching

Attribution window customization

Flexible postback configuration

Tracking links, deeplinks, and smartlinks

Remarketing

Stay in touch with your audience

Reduce acquisition costs by bringing back valuable users. And send relevant offers to the ones already with you

Media sources

Hundreds of integrated traffic sources

Choose the right traffic source among hundreds of integrated advertising networks or create personalized tracking links for your own channels

Traffic insights

Make data-driven marketing decisions

Find traffic insights in AppMetrica reports

Monetization аnalytics

Evaluate ad effectiveness based on revenue data from new users or their LTV.

Evaluate

Engagement and retention

Evaluate source impact based on retention rate and cohort analysis.

Learn more

Funnels

Explore the user flow, from registration to purchase.

Try

Push campaigns

Use push notifications to increase your retention rate and motivate users to take targeted actions.

Send notification

Audience overview

Customize the communication with the audience overview

Explore